Thursday, April 30, 9:45 am – 11:30 am
MTCC South Building Hall G
Join senior international produce leaders from Walmart, Whole Foods Market and Top Weal for an insightful discussion on how retail decisions are made in today’s dynamic marketplace.
This panel will explore what drives purchasing decisions, how shopper behaviour is evolving, and where buyers are seeing emerging produce trends.
Panellists will share perspectives on pricing, merchandising and the role of Canadian produce industry in their markets, as well as how global trade disruptions are influencing sourcing strategies. Attendees will also gain practical guidance on how to build strong retail partnerships and successfully pitching to major retail customers.
This panel is ideal for growers, shippers and marketers looking to better align with retailer expectations and leave the convention with actionable insights they can apply immediately.
Panellists:
- Maggie Chu, Head of Trading, Top Weal
- Michelle Loucks, Senior Director, Global Perishable Logistics, Supply Chain Order Management & Produce Purchasing, Whole Foods Market
- Scott Dray, Senior Director, Global Produce Sourcing, Walmart