Join your colleagues at Fresh Week’s Education Sessions and expand your knowledge in produce with expertise from industry leaders.

Each day will feature concurrent sessions focused on four education streams: Product focus by category, Food Safety, Regulatory issues and other topics that affect your business. These 45-minute sessions will be presented in recorded format and many of the speakers will be participating live via chat to answer your questions.

Fresh Week will feature two Townhall Discussions. The first with a focus on foodservice and the second on ecommerce. Don’t miss the chance to take a deeper dive into these issues affecting the produce industry.

  1. The future of foodservice - Wednesday, April 14, at 1:00 p.m. EDT
    The foodservice sector was particularly hit hard by the COVID-19 pandemic. While many foodservice operators are still struggling to maintain their businesses, there are positive outcomes. This Townhall will look at how foodservice adapted to changing realities, what changes are likely to continue as the world emerges from the pandemic and how will these changes impact the produce supply chain.
    Our experts will talk about regional success stories, challenges and what they see for the future.
  2. Increasing your sales online - Thursday, April 15, at 1:00 p.m. EDT
    Online grocery and food sales took the world by storm in the past year, forcing the industry to transform the way it interacts with its customers. Our panel will examine the opportunities for online growth, marketing in a virtual world and what online sales mean for the future of brick and mortar retail.

Join us Wednesday through Friday of Fresh Week as industry leaders share their personal thoughts and insights on a wide-range of topics including the future of retail, sustainability and managing your team to ensure success. These live sessions will be the perfect time to pose your questions to some of the giants in the produce sector.

CPMA Competition Law Statement

This information is provided as part of CPMA s ongoing commitment to legal and ethical behavior including, in this specific instance, compliance with Canadian competition law.

CPMA has taken measures to ensure that formal meetings do not involve anti-competitive conduct or the appearance of anti-competitive conduct. It is your obligation to ensure that you do not engage in any other contacts outside of the formal meetings that could create issues.

While most of the functions and activities of trade associations do not raise competition law issues, bringing competitors together may allow trade associations to be used, directly or indirectly, to facilitate illegal agreements to restrain competition. In view of the potential risks involved, you must not become involved in any communications or agreements that might give rise to concerns under the Competition Act, the Canadian Produce Marketing Association (CPMA) Competition Guidelines governing meetings while you are attending or participating in any CPMA meetings.

Any questions regarding specific issues should be discussed with the President of CPMA..

Confidentiality of personal contact information
As we approach CPMA’s 95th Convention and Trade Show, Fresh Week, many fresh produce industry members may receive fraudulent emails from scammers who may claim to have personal contact information of CPMA members, Trade Show attendees and exhibitors. Please be advised that CPMA is committed to protecting personal information of all those it collaborates with and does not sell, communicate or disclose their contact information to third parties nor any mailing lists. Please disregard any email that look suspicious.